Art Deco Architecture

The Old Modern - Then and Now

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L… London
Ideal House, London Englandby army.arch
For my London entry, of course I have to put one of my favorite Deco buildings ever, because it’s black and gold and while I find the combo tacky most everywhere, I love it on Deco buildings. Meanwhile, this building actually stopped me in my tracks while walking in London: “Oh WOW.” And further, designed by Raymond Hood, famous for the RCA (G.E.) Building, among several outstanding examples.
From Flickr:

Ideal House was designed by Raymond Hood in 1928 for the American Radiator Company’s London Headquarters. The color scheme matches their corporate livery and their headquarters in New York City (also designed by Raymond Hood). It is a Grade II Listed building and sits right across the street from the Tudor Revival Liberty building.

Wide shot, same photographer:

L… London

Ideal House, London England
by army.arch

For my London entry, of course I have to put one of my favorite Deco buildings ever, because it’s black and gold and while I find the combo tacky most everywhere, I love it on Deco buildings. Meanwhile, this building actually stopped me in my tracks while walking in London: “Oh WOW.” And further, designed by Raymond Hood, famous for the RCA (G.E.) Building, among several outstanding examples.

From Flickr:

Ideal House was designed by Raymond Hood in 1928 for the American Radiator Company’s London Headquarters. The color scheme matches their corporate livery and their headquarters in New York City (also designed by Raymond Hood). It is a Grade II Listed building and sits right across the street from the Tudor Revival Liberty building.

Wide shot, same photographer:

Filed under ideal house london england facade art deco architecture raymond hood 1928 1920s

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